Opportunities for New Market Entrants in Prepared Food Equipment Market

Published Mar 2, 2022 

Rupali Patil
By Rupali Patil

93 Articles

 The global prepared food equipment market size is estimated to account for a value of USD 10.4 billion in 2020 and is projected to grow at a CAGR of 6.4% from 2020, to reach a value of USD 15.1 billion by 2026. The rise in disposable income of the population, changes in consumption patterns, and manufacturers' investment in developing innovative products on production efficiency, processing time, and quality of food products are expected to fuel the demand for prepared food equipment.COVID-19 impact on Prepared Food Equipment marketWith the lockdown imposed by governments due to the COVID-19 pandemic, restaurants, food outlets, and catering businesses were shut down, which has affected the equipment manufacturers' sales. Although the food consumption was more as people were at home, the food equipment market got affected worldwide due to the COVID-19 pandemic. It has impacted the meat products market due to the negative publicity by social media on the health risks associated with animal-based products' consumption. Simultaneously, the bakery and convenience food products market witnessed good growth as they are readily available and tasty to eat.Download PDF Brochure:

Prepared Food Equipment Market DynamicsDriver: Rise in income to drive the demand for prepared & convenience foodsThe rise in disposable income due to growth in the economy, especially in emerging countries such as India and China, has led to an increase in demand for prepared & convenience foods. With the rising demand for convenience and ready-to-eat (RTE) food, customers are also concerned about the nutritional and health benefits of such food items before consumption. This is achieved by automating or integrating the overall processes, which help maintain food quality and nutritional value.Restraints: Increase in demand for minimally processed, healthier organic food productsThe rise in the aging population in developed countries has led to an increase in health concerns. There is a high preference for fresh and minimally processed food products without synthetic chemical preservatives. This adversely affects the demand for prepared food equipment as prepared foods are processed with preservatives and other flavoring agents to increase the shelf life and enhance palatability.Opportunities: Demand for advanced machinery with high productivity and efficiencyFood manufacturers continue to look for advanced machinery and delivery solutions to meet safety standards and increase productivity to meet consumer demand changes. Key players such as GEA Group (Germany), Alfa Laval (Sweden), and Marel (Iceland) in food manufacturing are mostly focused on increasing the level of automation in food processing operations to increase the predictability of preventative maintenance, lead time of processing, and connectivity.Challenges: Infrastructural challenges in developing countriesThe saturated markets of developed economies such as the US, the UK, Germany, and France compel manufacturers of prepared food equipment to search for untapped markets and expand their consumer base. This requires substantial investments in many aspects of business expansion, especially with regard to the establishment of new facilities in developing countries. Setting up large equipment requires larger lands and high manpower, which makes it difficult for manufacturers to set up plants in developing countries due to the lower availability of labor and land.Speak to Analyst:
Key Market PlayersKey players in this market include GEA Group (Germany), Alfa Laval (Sweden), JBT Corporation (US), SPX FLOW (US), Bühler (Switzerland), Tetra Laval (Switzerland), Dover Corporation (US), Robert Bosch (Germany), Krones (Germany), Middleby Corporation (US), Marel (Iceland), IMA Group (Italy), Multivac (Germany), Ali Group (Italy). These major players in this market focus on increasing their presence through expansions, mergers & acquisitions, partnerships, joint ventures, and agreements. These companies have a strong presence in North America, Asia Pacific, and Europe. They also have manufacturing facilities, along with strong distribution networks across these regions.