Smart Eyewear Market Present Scenario And The Growth Prospects 2030

Published Oct 20 



With the growing public awareness about health and fitness, rapid innovations in sensor technology, and increasing requirement for digital instruments in the smart textiles, consumer electronics, and fitness and sports industries, the demand for smart eyewear is surging sharply across the world. Smart eyewear is basically a wearable computing device, which displays information and helps people see clearly with the help of a head mounted display or optical computerized internet connected glasses, with transparent augmented reality or heads up display.


Accelerometer, gyroscope, image sensors, pressure sensors, thermometers, and touch sensors are the major sensors used in smart glasses. North America is currently dominating the global smart eyewear market, as per the observations of P&S Intelligence, a market research company based in India. This is credited to the high obesity rate and the presence of a large population in the region. In the coming years, the demand for smart eyewear is predicted to rise at the fastest pace in the Asia-Pacific (APAC) region. This will be because of the expansion of the healthcare industry in the region.


In addition to this, the growing public awareness about health and fitness and advanced technologies is also fueling the demand for smart eyewear in the region. Google is one of the major smart eyewear producers in the world. With the launch of the Google Glass product in April 2014, the organization has massively strengthened its position in the industry. This device is equipped with features such as content sharing and notification delivery, which helped it capture the attention of people and create new interest in the smart eyewear technology.


This, in turn, led to the development of heads-up displays for everyday life. The device is expected to be incorporated with more features such as global positioning system (GPS) in the coming years, which will make it more useful and propel its popularity all over the world. Furthermore, some developed android applications can be integrated in the Google glass in the upcoming years, which would enable the incorporation of new features such as object identification and allow users to run fitness and reality applications on it.


Other smart eyewear manufacturing companies are focusing on providing improved reality experiences via their offerings. For instance, Vuzix, which is a U.S. based company, is offering a range of advanced smart glasses such as STAR 1200XLD and Wrap 920AR. Other smart eyewear market players such as Meta are offering smart glass equipped with infrared and high definition (HD) cameras with translucent displays. The smart glasses developed by Meta allow wearers to use gestures to control augmented reality objects which fall directly in their field of vision. 

Marketing

Advertisement